Generate a focused UX challenge or build a problem statement from your research.
Accessibility
Independent grocery shopping
Investigate the experience of people with low vision identifying products in an unfamiliar supermarket.
Questions to explore
How is the correct product and variant identified?
Walk me through the last time you did this. Where, if anywhere, did you need help?
What happened next, and what would a successful outcome have looked like to you?
Learn how to write a strong UX problem statement
Learn the pattern
What makes a strong UX problem statement?
It describes an evidenced human difficulty and its impact, giving the team direction without deciding the solution too early.
[Specific user] struggles to [achieve a goal] when [context] because [observed friction]. Evidence shows [impact].
User
Who specifically experiences it?
Context
When and where does it occur?
Evidence
What did you observe or measure?
Impact
Why does the problem matter?
Scope
Which constraints define the work?
Neutrality
Does it leave room for many solutions?
Examples with reasoning
Weak statements and stronger alternatives
All examples below are fictional teaching illustrations. Research findings and numbers are invented; never reuse them as evidence.
WeakUsers need a better banking app.
StrongerFirst-time mobile banking customers abandon identity verification when document requirements appear without preparation or explanation. In five usability sessions, four participants paused or left, delaying activation and increasing support requests.
Why it worksSpecific user, context, evidence and impact; no feature is prescribed.
Choose the right format
Related UX framing tools
Design challenge
A broad opportunity to investigate before research.
Problem statement
An evidenced user problem, context and impact.
Point of view
A user, need and insight framed for ideation.
How might we
An open question based on a validated problem.
Job story
A situation, motivation and desired outcome.
Solution statement
A proposed response after the problem is understood.
From prompt to credible case study
Use the statement as a research checkpoint
01
Label assumptions
Separate what you know from what you believe.
02
Plan discovery
Turn risky assumptions into research questions.
03
Collect evidence
Record behaviour, context, frequency and consequences.
04
Rewrite
Replace generic claims with repeated evidence.
05
Define success
Choose observable outcomes before features.
06
Explore solutions
Show how evidence shaped the direction.
Quick answers
UX problem statement FAQ
Can I use a generated problem in my portfolio?
Yes, as a clearly labelled practice project. Never claim hypothetical details came from research.
Should it include a solution?
Usually no. Describe the user, context, evidence and impact so several solutions remain possible.
How long should it be?
Often two to four sentences. Clarity and evidence matter more than a strict word count.
What if I have no research?
Write an assumption, plan discovery and update the statement when evidence is available.