Ad Campaign Concept
Develop a campaign idea with messaging and channel executions.

THE SKILL
Act as a creative director. Develop an ad campaign concept for [product] aimed at [audience]. Give the big idea, the tagline, the core message, and 3 channel executions (e.g. social, video, out-of-home) described briefly. Keep the idea singular and ownable, and explain why it fits the brand.
How to use this skill
1. Copy the skill above.
2. Paste it into your AI tool — Claude, ChatGPT, Cursor, v0, Lovable, or any builder.
3. Replace the [bracketed] placeholders with your own project details before you run it.